CLEVELAND, Sept. 18 /PRNewswire/ -- Jim Blazar, formerly Chief Marketing Officer for Cleveland Clinic, was recently named President of Cleveland Clinic Canada, Toronto Health and Wellness Centre. Opened in early 2007 and located in the heart of Toronto's financial district, the Centre provides executive health physicals and offers many specialized health and wellness programs.
"Jim's extensive marketing background and solid understanding of Cleveland Clinic and its operations are instrumental to the success and development of Cleveland Clinic Canada," said Michael O'Boyle, Chief Operating Officer, Cleveland Clinic. "We are very excited that he has taken on this important role and we look forward to his continued success."
As President, Mr. Blazar will focus on program development, medical staff recruitment, operational efficiency and marketing the Toronto Health and Wellness Centre.
"Cleveland Clinic Canada's Toronto Health and Wellness Centre has a very high patient satisfaction," Mr. Blazar said. "People who come here are very impressed with the facility and its services. I'm looking forward to working with the team to increase its name recognition and its presence in Toronto and the surrounding markets."
While serving as Chief Marketing Officer at Cleveland Clinic, Mr. Blazar made many marketing contributions. He launched an updated umbrella brand campaign across Cleveland Clinic's entire health system, spearheaded the institution's first national advertising campaign and developed the first Community Benefits Report, reporting Cleveland Clinic's contributions to the Northeast Ohio community.
In addition, Mr. Blazar was part of the birth of Cleveland Clinic's international outreach and led marketing efforts for the launch of Cleveland Clinic Canada and the health system's first major exhibit at Arab Health 2007, the largest medical conference in the Middle East, held in Dubai, United Arab Emirates (UAE).
The Toronto Health and Wellness Centre is Cleveland Clinic's first operational venture outside the United States. The Centre provides executive health physicals and offers many specialized health and wellness programs, including cardiac health, prostate wellness, women's health, men's health, sports medicine, weight and lifestyle management, nutrition and psychology services. For more information about Cleveland Clinic Canada and the Toronto Health and Wellness Centre, visit www.clevelandcliniccanada.com.
About Cleveland Clinic
Cleveland Clinic, located in Cleveland, Ohio, is a not-for-profit multispecialty academic medical center that integrates clinical and hospital care with research and education. Cleveland Clinic was founded in 1921 by four renowned physicians with a vision of providing outstanding patient care based upon the principles of cooperation, compassion and innovation. U.S. News & World Report consistently names Cleveland Clinic as one of the nation's best hospitals in its annual "America's Best Hospitals" survey. Approximately 1,800 full-time salaried physicians and researchers at Cleveland Clinic and Cleveland Clinic Florida represent more than 100 medical specialties and subspecialties. In 2006, there were 2.9 million outpatient visits to Cleveland Clinic. Patients came for treatment from every state and from more than 80 countries. There were nearly 54,000 hospital admissions to Cleveland Clinic in 2006. Cleveland Clinic's Web site address is www.clevelandclinic.org.