|Event Name||UC Berkeley Extension 2013: Life Sciences Business and Marketing: Their Integral Role for Success
Thursday, April 11, 2013
Friday, April 12, 2013
Belmont: Belmont Center
|Description||This course includes two days of intensive classroom work and mentoring by the instructor, who is available for the balance of the term while completing the term project. Learn how to research and analyze markets and environments for making recommendations and decisions useful for all professional functions in biosci¬ence companies. Understand how to complete typical business and marketing assignments common to the workplace and receive templates and outlines for documents. In the process, you develop a basic understanding of the role and benefits of various business and marketing functions involved in the company’s success. Identify challenges and opportunities critical to the success of a company and its products. Complete a business investment analysis of a company and its technology and products of their choice for the term project.
|Host Company||UC Berkeley Extension