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Zomedica Appoints PCG Advisory Group For Investor Relations And Announces Option Grants

Published: Aug 15, 2017

ANN ARBOR, Mich., Aug. 14, 2017 (GLOBE NEWSWIRE) -- Zomedica Pharmaceuticals Corp. (TSX-V:ZOM) ("Zomedica"), a veterinary pharmaceutical and health care solutions company, today announced that it has retained PCG Advisory Group, a leading integrated communications firm, to serve as an advisor for investor relations and social media communications strategies.

“We are very pleased to announce that we have engaged PCG Advisory Group to communicate our story concurrent with our near term goal to list on a major U.S. exchange,” stated Gerald Solensky Jr., Chief Executive Officer of Zomedica. “The PCG team is known for their dedication to the U.S. micro and small cap market, their vast network of investors and digital/social media expertise. The selection of PCG Advisory Group reflects our desire to further support our goals by strategically presenting our corporate and investor message to a wide audience of U.S. investors via traditional investor relations and social and digital media initiatives. As we continue to add depth to our product pipeline as well as strategic collaborations, now is the time to ensure the Zomedica investment case is heard throughout the investment community. We believe that PCG’s broad approach and senior team is the right partner for raising awareness across the stakeholder spectrum.”

“We look forward to working together with the team at Zomedica to achieve their communications and stakeholder awareness goals,” said Jeff Ramson, Founder and Chief Executive Officer of PCG Advisory Group. “With a clear focus on developing a diversified portfolio of diagnostics, devices, innovative drugs, and drug-delivery technologies, Zomedica is well positioned to capitalize on the growth opportunity in the veterinary pharmaceutical and health care solutions market. We believe Zomedica’s investment case and outlook for growth, supported by its developing product pipeline while investigating strategies for domestic and global commercialization, will resonate well across PCG’s networks of investors, bloggers, journalists, and other key stakeholders. With positive growth potential coinciding with a U.S. investment community focus, we are pleased to embark on a targeted stakeholder marketing initiative.”

Zomedica has entered into an agreement with PCG Advisory Group (which is subject to approval of the TSX Venture Exchange (“TSX-V”), the consideration under which shall consist of a monthly fee payable by Zomedica in the amount of US$7,500, commencing August 14, 2017 for a period of twelve months ending on August 13, 2018. Zomedica may terminate the agreement at any time after February 14, 2018 upon the provision of 30 days written notice. PCG Advisory Group has also been granted stock options to acquire up to an aggregate of 75,000 Common Shares of Zomedica. Each of the stock options is exercisable for a one-year term expiring on August 14, 2019 at price of C$2.75 per Common Share. Such options vest quarterly over a period of one year and shall be subject to regulatory approval and the provisions of Zomedica's Stock Option Plan.

Zomedica also announces that, pursuant to its stock option plan, it has granted stock options to acquire up to an aggregate of 1,205,000 Common Shares, of which, 1,100,000 stock options were granted to certain officers of Zomedica. Each of the stock options is exercisable for a two-year term expiring on August 14, 2019 and exercisable until that time at a price of C$2.75 per Common Share. On August 11, 2017, the last day that the Common Shares traded prior to the granting of the stock options, the closing price of the Common Shares on the TSX Venture Exchange was C$2.40 per share. The foregoing stock options all vested immediately upon the date of grant. All of the stock options announced herein (including those granted to PCG Advisory Group), and any Common Shares issued upon exercise of the stock options, are subject to standard hold period restrictions, including a four-month hold period under Canadian securities laws expiring on December 15, 2017.

About Zomedica
With U.S. operations based in Ann Arbor, Michigan, Zomedica is a veterinary pharmaceutical and health care solutions company creating products for companion animals (canine, feline and equine) by focusing on the unmet needs of clinical veterinarians. Zomedica is developing a diversified portfolio to include diagnostics, devices, innovative drugs, and drug-delivery technologies. With a team comprised of clinical veterinary professionals, it is Zomedica’s mission to give veterinarians the opportunity to lower costs, increase productivity, and grow revenue while better serving the animals in their care. For more information, visit www.ZOMEDICA.com.

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Investor Relations Contact Shameze Rampertab, CPA, CA srampertab@zomedica.com +1 647.283.3630 PCG Advisory Group Kirin Smith, COO ksmith@pcgadvisory.com +1 646.863.6519 www.pcgadvisory.com Media Contact Andrea Eberle aeberle@zomedica.com +1 734.369.2555

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