Top 50 Pharmaceutical Company Replaces Hosted SFA System for 1,400 Users with Veeva Systems, Inc. CRM

PLEASANTON, Calif.--(BUSINESS WIRE)--Just 3 years ago, hosted and client/server salesforce automation (SFA) and customer relationship management (CRM) systems dominated the pharmaceutical market. The tides have changed and now the vast majority of Pharma CRM projects deployed have been SaaS solutions. One of Veeva’s newest customers, a top 50 Pharma company can attest to this fact. The organization has replaced its SFA system with Veeva CRM™ from Veeva Systems, the leader in SaaS solutions for the global life sciences industry. Nearly 1,400 users went live with the award-winning, multi-tenant SaaS CRM system earlier this year.