BioSpace.com

Biotech and Pharmaceutical
News & Jobs
Search the Site
 
   
Biotechnology and Pharmaceutical Channel Medical Device and Diagnostics Channel Clinical Research Channel BioSpace Collaborative    Job Seekers:  Register | Login          Employers:  Register | Login  

NEWSLETTERS
Free Newsletters
Archive
My Subscriptions

NEWS
News by Subject
News by Disease
News by Date
PLoS
Search News
Post Your News
JoVE

CAREER NETWORK
Job Seeker Login
Most Recent Jobs
Browse Biotech Jobs
Search Jobs
Post Resume
Career Fairs
Career Resources
For Employers

HOTBEDS
Regional News
US & Canada
  Biotech Bay
  Biotech Beach
  Genetown
  Pharm Country
  BioCapital
  BioMidwest
  Bio NC
  BioForest
  Southern Pharm
  BioCanada East
  US Device
Europe
Asia

DIVERSITY

INVESTOR
Market Summary
News
IPOs

PROFILES
Company Profiles

START UPS
Companies
Events

INTELLIGENCE
Research Store

INDUSTRY EVENTS
Biotech Events
Post an Event
RESOURCES
Real Estate
Business Opportunities

 News | News By Subject | News by Disease News By Date | Search News
eNewsletter Signup
Miles
Km80.5

   

Tokyo University Smelling-Screen Demo Lets Scents Go Virtual


4/1/2013 8:05:58 AM

"Scent-delivery" technologies continue to interest marketers, who are always looking for ideas on how to deliver an enhanced shopper experience. Scent stimulation related to targeted products is one way to go. Now, a "smelling screen" has been developed by researchers at Tokyo University of Agriculture and Technology (TUAT) and it makes smells appear to come from the exact spot on any LCD screen that is displaying the image of a food item. A peach or a steaming cup of coffee, for example, would lend the illusion that their respective smells were coming from the images on the screen direct to the viewer. The smelling screen was shown at the IEEE Virtual Reality conference in Orlando, Florida, which ran from March 16 to March 23.

Read at Physorg.com

 
 

ADD TO DEL.ICIO.US    ADD TO DIGG    ADD TO FURL    ADD TO STUMBLEUPON    ADD TO TECHNORATI FAVORITES