Surgical Training Institute Release: Mobile Bio-Skills Training Laboratory To Debut In New Orleans The March 8-14

The key to capturing market share for a new medical device is physician acceptance. The best means of gaining acceptance is through hands on experience in a bio-skills training course. However, today's high-pressure physician finds it increasingly challenging to take time away from their family and patient commitments to travel to training events. Dr. Richard Anthony, President the Surgical Training Institute (STI) notes "The average Orthopedic surgeon works 60 hrs a week treating on average 103 patients. So persuading a surgeon to take a couple days from a busy practice to travel to attend a training event is like pulling teeth. This was a problem that was screaming for a solution." To Dr. Anthony the solution was summed up with the old expression "if the mountain won't come to Muhammad, Muhammad must go to the mountain" so he created the STI mobile bio-skills laboratories, completely self-contained 1,100 sq. ft. expandable trailers providing a "real-world" operating room environment, including up to eight training stations, gowning rooms, C-arm imaging systems, integrated audio and visual capabilities, surgical supplies, and tool washing and sterilization equipment. When set-up in a hospital parking lot, or medical conference, as physicians arrive they can gown up, and practice simulated procedures in unembalmed anatomical material, creating the ideal in-situ product training presentation. The Mobile bioskills lab will debut in New Orleans, LA coinciding with the upcoming American Academy of Orthopaedic Surgeons Annual Meeting.

About the Surgical Training Institute

The Surgical Training Institute provides mobile bio-skills laboratories designed to train physicians, surgical support staff, IDE investigators, and corporate sales force personnel in new product applications and surgical techniques. STI can provide single or all day training sessions on-site at every major medical conference, or provide nationwide physician training support at any medical center your sales team is targeting. Start expanding your sales by scheduling a physician training event by visiting our website and completing the event inquiry page: http://www.mobilesti.com.

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