BioSpace.com

Biotech and Pharmaceutical
News & Jobs
Search the Site
 
   
Biotechnology and Pharmaceutical Channel Medical Device and Diagnostics Channel Clinical Research Channel BioSpace Collaborative    Job Seekers:  Register | Login          Employers:  Register | Login  

NEWSLETTERS
Free Newsletters
Archive
My Subscriptions

NEWS
News by Subject
News by Disease
News by Date
PLoS
Search News
Post Your News
JoVE

CAREER NETWORK
Job Seeker Login
Most Recent Jobs
Browse Biotech Jobs
Search Jobs
Post Resume
Career Fairs
Career Resources
For Employers

HOTBEDS
Regional News
US & Canada
  Biotech Bay
  Biotech Beach
  Genetown
  Pharm Country
  BioCapital
  BioMidwest
  Bio NC
  BioForest
  Southern Pharm
  BioCanada East
  US Device
Europe
Asia

DIVERSITY

INVESTOR
Market Summary
News
IPOs

PROFILES
Company Profiles

START UPS
Companies
Events

INTELLIGENCE
Research Store

INDUSTRY EVENTS
Biotech Events
Post an Event
RESOURCES
Real Estate
Business Opportunities

 News | News By Subject | News by Disease News By Date | Search News
eNewsletter Signup
Miles
Km80.5

   

Specialty Pharmaceutical Management Consulting Firm Viscadia Hires Mukesh Masand


2/26/2013 12:13:38 PM

(San Diego, CA, Feb. 26, 2013) Specialty pharmaceutical management consulting firm Viscadia Inc. recently hired Mukesh Masand as a Consultant. Masand has more than seven years of management consulting experience in the pharmaceutical and biotech industries.

As a Consultant, Masand will support Viscadia’s clients by analyzing their business performance, as well as optimize the execution of their commercial strategies. Masand's areas of expertise include primary and secondary market research, pricing, patient-driven analytics, forecasting, attitudinal and behavioral segmentation, targeting, sales force size and structure analysis, promotion mix modeling and incentive compensation design.

Masand started his career as a financial analyst with GE Capital before joining ZS Associates. While at ZS, Masand advised sales and marketing executives at mid-to-large sized pharmaceutical and biotech companies to launch and manage products in retail and non-retail settings.

"Mukesh's specific expertise in pharmaceutical sales and marketing will add tremendous depth to both our commercial analytics and corporate development groups," said Viscadia President & CEO Satish Kauta.

Masand earned his MS in Finance from Mays Business School at Texas A&M University and a BE in Mechanical Engineering from Pune University.

About Viscadia

Viscadia Inc. is an analytically-driven management consulting firm that partners with companies in specialty pharmaceutical markets. Viscadia identifies and evaluates development, acquisition, licensing and life-cycle management opportunities. Additionally, Viscadia analyzes and optimizes the execution of specialty pharmaceutical commercial strategies. Viscadia is headquartered in San Diego, CA with a regional office in St. Louis, MO. For more information about Viscadia, email info@viscadia.com, call 858.496.7500 or visit www.viscadia.com.



Read at BioSpace.com

 
 

ADD TO DEL.ICIO.US    ADD TO DIGG    ADD TO FURL    ADD TO STUMBLEUPON    ADD TO TECHNORATI FAVORITES