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Plant Impact PLC (PIM.L) And Arysta LifeScience Corporation Reach Distribution Agreement for Crop Nutrition Products in Central America

6/3/2010 10:41:17 AM

Plant Impact plc (AIM: PIM), which develops and markets ecologically friendly crop nutrition and protection products, announces that the company has signed a distribution agreement for InCa (named TALENTUSTM in Central America), Plant Impact's calcium delivery product, with Arysta LifeScience Mexico.

As part of the 10-year agreement, Arysta LifeScience will have exclusive distribution rights for sales and marketing of InCa in Mexico, Guatemala, Costa Rica, El Salvador, Honduras, Dominican Republic, Panama, Belize and parts of the Caribbean.

With InCa sales in Mexico to commence in third quarter 2010, Plant Impact has already received the first order for shipment in September 2010.

This is the first of a number of distribution agreements planned with Arysta LifeScience and demonstrates commercial progression as a result of the Evaluation, Development and Distribution agreement signed in February 2010. Arysta LifeScience Mexico has undertaken a substantial field trial programme for InCa, and further products are at an evaluation stage in Central America.

Plant Impact also is negotiating distribution agreements with Arysta LifeScience subsidiaries in Czech Republic and Romania. Arysta LifeScience Czech Republic took delivery of an order for InCa in May 2010.

Arysta LifeScience and Plant Impact are coordinating field trial activities, and the initial trial programme, which has already started, is concentrating on the US, Mexico, Brazil, Chile, Ivory Coast, South Africa, North Africa, Indonesia, Thailand, France, Poland, Romania and Czech Republic.

Peter Blezard, CEO of Plant Impact, commented: "Plant Impact continues to demonstrate commercial development with key partners like Arysta LifeScience. The relationship between the two companies is strong, with joint teams working on BugOil development, crop nutrient field trial development and commercialisation."

"We are excited about the opportunity to bring Plant Impact's innovative product platform to Central America, and soon, to other regions around the world through our significant global market development and distribution network," said Paula Pinto, global head of marketing at Arysta LifeScience."

About Arysta LifeScience Corporation

Headquartered in Tokyo, Japan, Arysta LifeScience is the world's largest privately held crop protection and life science company with 2009 revenues of JPY112 billion (US$1.2 billion). An entrepreneurial provider of crop protection and life science products in more than 125 countries worldwide, Arysta LifeScience specializes in marketing and distribution of respected crop protection brands and life science products in harmony with the needs of global partners. More information on the company is available at:

About Plant Impact plc

Plant Impact develops and markets ecologically friendly crop nutrition and crop protection products. These products improve crop yields by reducing plant stresses caused by temperature, salinity, drought and light. The Company sells its products directly and through licensing agreements with international agrochemical companies. The Directors believe that Plant Impact is differentiated from its competitors by marketing effective and environmentally friendly products.

Plant Impact has four key technologies marketed initially to the high value fruit and vegetable crop sectors; Bug Oil, CaT, PiNT and Speedo. The next two years will be dominated by CaT and PiNT sales to existing markets, and BugOil milestone payments in advance of its international roll out through Arysta, a global top ten agrochemical company.

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About InCa

InCa is a product derived from Plant Impact's CaT technology. This technology is a calcium absorption aid. In trials it has been found to deliver calcium to the plant up to 50 times more effectively than traditional calcium products and with fewer applications and less input.

CaT alleviates the problems encountered by growing crops under environmental stress (drought, heat, cold) and physiological diseases in the ongoing development of the fruit that are often due to calcium deficiencies. This technology enables calcium uptake and retention in the tissues of the plant that would not naturally absorb calcium under normal growing conditions.

This information is provided by RNS

The company news service from the London Stock Exchange

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