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Invida Changes Name to Menarini Asia-Pacific Group (Formerly Invida Group)


12/7/2012 10:22:24 AM

SINGAPORE--(BUSINESS WIRE)--Invida Holdings Private Limited, the leading biopharmaceutical commercialization company in Asia-Pacific, is pleased to announce a name change to A. Menarini Asia-Pacific Holdings Pte. Ltd. (“Menarini Asia-Pacific”) effective immediately. The brand transformation reflects its alignment with parent, Menarini Group, and allows for the promotion of a single, unified brand in the global marketplace. The name change will also progressively take place across its other offices within the region in 2013. “Since Invida’s acquisition by Menarini Group in November 2011, we have been zealously working to integrate the culture and operations of the two companies, and the name change is a logical step in the process. We are proud to build on Menarini’s more than 125 years of company history, bringing Menarini's brands and expertise into our already established operations in Asia-Pacific. This will accelerate our achievement of the vision to become the leading provider of important healthcare brands to improve the lives of people in the region”, said John A. Graham, Chief Executive Officer of Menarini Asia-Pacific.

Read at BioSpace.com


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