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GlaxoSmithKline (GSK) Release: Breathe Right Unveils How to Create a "Breathable Bedroom"


10/10/2012 11:15:59 AM

PARSIPPANY, N.J., Oct. 10, 2012 /PRNewswire/ -- Chronic nasal congestion can be a constant struggle that disrupts sleep, especially during the fall and winter when cold and flu season hits, but the truth is it could be the bedroom that's causing congestion and this is a problem that can be fixed.

(Photo: http://photos.prnewswire.com/prnh/20121010/NY86543 )

Breathe Right Nasal Strips is teaming up with Trish Suhr, Emmy-winning cleaning expert from Style Network's Clean House, and Dr. Michael Breus, The Sleep Doctor, to show nighttime nasal congestion sufferers how they can create a more "Breathable Bedroom," offering clean-up tips for the fall to gear up for the winter and showing how to improve the quality and quantity of air you breathe to ultimately get a better night's sleep.

"As someone who suffers from nasal congestion, I know how important it is for a bedroom to be clean and organized. Your bedroom and what's in it can disrupt your sleep and make you feel congested, impacting your next day," said Trish Suhr. "Fall clean-up is a great time to rid your bedroom and home of items that collect and trap a lot of dust, dirt and allergens and can lead to a stuffy nose."

Expert Bedroom Clean-Up Tips for Fall:

  • Donating or throwing away old items and making sure all air filters, including humidifiers, are clean.
  • Investing in a new duster, sponge and other cleaning materials for a fresh cleaning start.
  • Using a High Efficiency Particulate Air (HEPA) filter vacuum.
  • Washing bedding in hot water.
  • Keep Breathe Right Nasal Strips close to your bed when you are congested to improve air flow.

"There's no better or more critical place to start improving breathing than in the bedroom, it's where you sleep and get your energy for the next day," said Dr. Michael Breus. "When you combine the relief of Breathe Right Nasal Strips with a bedroom designed for better quality air, you can breathe better and ultimately sleep better through the night."

Breathe Right Nasal Strips are a simple solution to a better night's sleep for nasal congestion sufferers. They are drug free and clinically proven to lift nasal passages and open the nose, relieving nasal congestion and improving air flow. The strips consist of flexible, "spring-like" bands placed across the nose. They gently lift the sides of the nose and open the nasal passages, providing immediate and continual relief.

Breathable Bedroom Contest
To help millions of Americans exercise their right to breathe better and sleep better, Breathe Right Nasal Strips is launching the "Breathable Bedroom" contest. The contest is designed to allow nasal congestion sufferers who night after night sleep in an "unbreathable" bedroom an opportunity to win a breathable bedroom and a Skype interview with Dr. Breus and Trish Suhr.

To enter the contest, nasal congestion suffers can submit a photo and caption on the "Breathable Bedroom" tab on the Breathe Right Facebook® Page, sharing what makes their bedroom "unbreathable" or "congested." Other prizes awarded to the winner include items such as a new bed, new pillows, a cleaning service and a one year supply of Breathe Right Nasal Strips.

To learn more about the Breathable Bedroom contest, visit http://www.facebook.com/BreatheRight.

To preview and download broadcast content for media use, visit www.newsinfusion.com/events/breathablebedroom.

About Michael Breus, Ph.D.
Michael J. Breus, Ph.D., is a Clinical Psychologist and both a Diplomat of the American Board of Sleep Medicine and a Fellow of The American Academy of Sleep Medicine. He was one of the youngest people to have passed the Board at age 31 and, with a specialty in Clinical Sleep Disorders, is one of only 163 psychologists in the world with his credentials and distinction. Dr. Breus recently authored "The Sleep Doctor's Diet Plan: Lose Weight Through Better Sleep," a groundbreaking book on the relationship between quality sleep and metabolism. Dr. Breus also created The Dr. Breus Bed, ®the first and only mattress collection designed by a sleep specialist. Additional information on Dr. Breus can be found at http://www.thesleepdoctor.com.

About Trish Suhr
Trish Suhr, Emmy-winning cleaning expert from Style Network'sClean House, has a passion for helping people organize their lives and "keep it clean." Trish has hosted many shows including National Lampoon'sGamers, WE's Take My Kids Please, CMT'sFamily Secrets, Lifetime'sGreat American Cook-off and over 200 episodes of Style Network'sClean House. Trish is also known for her quick wit on commentary specials for E!, Style, CMT and VH1. Additional information on Trish Suhr can be found at http://www.TrishSuhr.com.

About GlaxoSmithKline Consumer Healthcare
GlaxoSmithKline Consumer Healthcare is one of the world's largest over-the-counter consumer healthcare products companies. Its more than 30 well-known brands include the leading smoking cessation products, Nicorette® and NicoDerm®CQ®, as well as many medicine cabinet staples -- Aquafresh®, Sensodyne®, and TUMS® -- which aretrademarks owned by and/or licensed to GlaxoSmithKline Group ofCompanies.

About GlaxoSmithKline
GlaxoSmithKline one of the world's leading research-based pharmaceutical and healthcare companies is committed to improving the quality of human life by enabling people to do more, feel better and live longer. For company information visit: http://www.gsk.com.

Facebook® is a registered trademark of Facebook, Inc.

Trish Suhr and Dr. Breus are paid spokespersons for Breathe Right, but their opinions are their own.

Media Relations:
GSK Consumer Healthcare
Deborah Bolding
deborah.g.bolding@gsk.com
(973) 889-2344

SOURCE GlaxoSmithKline


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