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Dehaier Medical Systems Ltd. (DHRM) Announces Extension of Exclusive Distribution Authorization of IMD through 2014


5/25/2012 9:14:11 AM

BEIJING, May 23, 2012 /PRNewswire-Asia-FirstCall/ -- Dehaier Medical Systems Ltd. (NASDAQ: DHRM) ("Dehaier" or the "Company"), an emerging leader in the development, assembly, marketing and sale of medical devices and homecare medical products in China, today announced that the Chinese subsidiary of INTERMEDICAL ("IMD"), an Italian X-ray medical equipment manufacturer, extended Dehaier's appointment to exclusively distribute IMD's products throughout China through 2014.

(logo: http://photos.prnewswire.com/prnh/20100422/CNTH001LOGO)

Dehaier will remain the exclusive distributor of IMD's RADIUS C-arm X Ray machine in mainland China. Dehaier originally established a cooperation agreement with IMD in 2003 to begin distribution and sales for IMD's X-Ray machines in the China market, including its C-arm X-ray. IMD's C-arm X-ray machine generally consists of two units, the X-ray generator and an image system on a portable imaging system (C-arm) and a terminal used to store and manipulate the images. It has typically been used by hospitals and physicians for a variety of imaging and photography work and has been well-received by the medical community for its affordable price, stable performance and high quality.

Dehaier's President and CEO, Mr. Ping Chen, stated, "We are very pleased to continue to cooperate with IMD. Our distribution of their products has been a successful and mutually beneficial endeavor for nearly 10 years. We opened significant market opportunities for IMD's C-arm X-Ray machine in China, and the product has successfully sold and generated strong recurring revenue for Dehaier. In 2011, sales of C-arm X-ray machines from all vendors constituted approximately $3.6 million, or approximately 17%, of our total sales. Moving forward, we are hopeful that IMD's products will occupy an increasing percentage of total sales. In addition, we are working diligently to expand into the distribution of new product lines, while simultaneously growing the customer base for our own homecare health products."

About INTERMEDICAL ("IMD")

INTERMEDICAL ("IMD") is a leading manufacturer of X-ray medical equipment with a complete range of mobile imaging systems. The Company creates value for distributors in terms of reliability and quality at an affordable price; helping medical staff with tailored and flexible solutions and friendly user technology; being focused on value creation; and guaranteeing a continuous and reliable support to the clinics by its local partners all over the world. Their vision is to create tailored solutions while constantly improving our performance and maintaining an unbeatable quality/price ratio.

About Dehaier Medical Systems Ltd.

Dehaier is an emerging leader in the development, assembly, marketing and sale of medical products, including respiratory and oxygen homecare medical products. The company develops and assembles its own branded medical devices and homecare medical products from third-party components. The company also distributes products designed and manufactured by other companies, including medical devices from IMD (Italy), Welch Allyn (USA), HEYER (Germany), Timesco (UK), eVent Medical (US) and JMS (Japan). Dehaier's technology is based on six patents and five software copyrights; additionally Dehaier has two pending software copyrights and proprietary technology. More information may be found at http://www.dehaier.com.cn

Forward-looking Statements

This news release contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events, government approvals or performance, and underlying assumptions and other statements that are other than statements of historical facts, including in particular statements about Dehaier's current cooperation with IMD and any implications about future products or relationships. These statements are subject to uncertainties and risks including, but not limited to, product and service demand and acceptance, changes in technology, economic conditions, the impact of competition and pricing, government regulation, future developments in payment for and demand for medical equipment and services, implementation of and performance under the joint venture agreement by all parties, and other risks contained in reports filed by the company with the Securities and Exchange Commission. All such forward-looking statements, whether written or oral, and whether made by or on behalf of the company, are expressly qualified by the cautionary statements and any other cautionary statements which may accompany the forward-looking statements. In addition, the company disclaims any obligation to update any forward-looking statements to reflect events or circumstances after the date hereof.

Contact Us

Dehaier Medical Systems Limited
Surie Liu
+86 10-5166-0080
lius@dehaier.com.cn

Dehaier Medical Systems Limited
Tina He
+86 10-5166-0080
hexw@dehaier.com.cn

The Equity Group Inc.
Katherine Yao
+86 10-6587-6435
kyao@equityny.com

In America

The Equity Group Inc.
Adam Prior
(212) 836-9606
aprior@equityny.com

SOURCE Dehaier Medical Systems Ltd.



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