CPhI and PharmaEvolution.com to Analyze Pharma Industry in Monthly and Annual Reports
CPhI, which hosts a number of successful and well-respected pharmaceutical conferences and exhibitions around the world, will leverage its longstanding independent position within the industry to analyze trends identified by its attendees and a group of expert advisors. Together with content partner, Pharma Evolution, a new peer-to-peer community website, CPhI will examine key topics and issues, and promote online discussion.
The first monthly report covering Formulation & Ingredients will be released in May and subsequent reports will examine such topics as outsourcing, biopharmaceutical development and manufacturing and generic drug development.
The first annual report, which will review the current state of the global pharma industry, will be released in September, one month before the CPhI Worldwide conference in Frankfurt in mid-October. It will feature insights from thought leaders in key sectors of the industry, evaluating current practices and projecting near and long-term trends - as well surveying all CPhI attendees - providing an aggregated view of the industry from its most senior people for the first time.
The monthly reports will be developed and data collected by Pharma Evolution, a joint venture with UBM DeusM, launched on February 25, which aims to promote direct online sharing between professionals in pharmaceutical research and development, manufacturing, supply chain management, and quality. On Pharma Evolution, industry insiders share best-practices, self-assessment tools, technical articles, webcasts, chat, and non-traditional formats designed to help professionals to improve results and envisage new more innovative approaches to R&D and manufacturing. Instead of focusing on journalist-written content, Pharma Evolution showcases content written by industry experts and those who work in the industry, the site provides a safe and secure online environment where peers can share the best non-proprietary practices, troubleshoot problems, and openly discuss challenges and issues.
UBM realized the need for a community, as well as greater access to analysis and best practices, within the drug industry. “For pharmaceutical professionals today there’s an enormous pressure to innovate and manufacture more efficiently, with fewer resources, improving product safety and quality at the same time” says PharmaEvolution.com editor, Agnes Shanley. “There’s a real need for better risk management and more scientific approach to quality assurance and control.” By diversifying its content through the new partnership, and moving into industry research and analysis, CPhI aims to define and share best practices across the global pharmaceutical industry.
“CPhI and Pharma Evolution introduced these initiatives to propagate the spread of invaluable knowledge and help the pharma industry adapt to systemic and macroeconomic changes” says CPhI Brand Director Andrew Pert. “By capturing the unique perspectives of our global audience, we aim to help industry professionals, and the pharma sector, adapt to change and grow. Our industry reports will analyze the collective minds of CPhI exhibitors, visitors and the wider pharma community, providing an extraordinary depth of acumen into pharma trends and practical solutions of tomorrow.”
For more information, please contact: cphi@ubm.com
Click here to visit Pharma Evolution: www.pharmaevolution.com
About CPhI
CPhI drives growth and innovation at every step of the global pharmaceutical supply chain from drug discovery to finished dosage. Through exhibitions, conferences and online communities, CPhI brings together more than 100,000 pharmaceutical professionals each year to network, identify business opportunities and expand the global market. The flagship event, CPhI Worldwide is held in Europe, with additional events in China, India, Japan, Southeast Asia, Russia and South America co-located with ICSE for contract services, P-MEC for equipment, InnoPack for packaging and BioPh for biopharma. CPhI provides an online buyer & supplier directory at CPhI-Online.com and hosts a global community with news and analysis at PharmaEvolution.com, produced by UBM Live and partners.
For more information visit: www.cphi.com
About UBM Live
UBM Live connects people and creates opportunities for companies across five continents to develop new business, meet customers, launch new products, promote their brands, and expand their market. Through premier brands such as TFM&A, Internet World, IFSEC, MD&M, CPhI, Cruise Shipping Miami, the Concrete Show, and many others, UBM Live exhibitions, conferences, awards programs, publications, Websites, and training and certification programs are an integral part of the marketing plans of companies across more than 20 industry sectors.
About UBM DeusM
UBM DeusM (www.deusm.com) is an integrated marketing services company owned by UBM plc, targeting the fastest growing segment of the online publishing industry: business social media. The company is led by Managing Director Stephen Saunders, Min's Marketer of the Year 2010. He and the other UBM DeusM principals have built and delivered more than 45 successful sites and online communities over the last two years. UBM DeusM's service is based on a unique platform, called Community in a Box (CiaB), which employs a structured system of proven B2B Web publishing best-practices, combined with a breakthrough integrated multimedia publishing platform ("n-Server") to enable marketers to quickly and profitably set up specialized communities for their target customers.
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