Print and online campaign celebrates its twelfth edition
DENVER, CO (December 16, 2010) – BioSpace launched the 2011 Genetown™ Hotbed Campaign this morning, showcasing life sciences companies across Massachusetts.
The campaign features more than 30 life science employers. Each campaign participant’s logo is added to an electronic and printed map that is promoted online and at industry events or career fairs.
“We have nine annual Hotbed campaigns, and they each represent a prominent opportunity for industry businesses to showcase their brand, location and industry presence,” said Mike Tansey, chief executive officer of onTargetjobs, the parent company of BioSpace. “Genetown is our largest Hotbed campaign, promoting more companies than any other U.S. region.”
Each BioSpace Hotbed campaign is hosted on its own BioSpace Web page. Genetown’s participating companies include EMD Serono, Inc., Millennium Phamarceuticals, Inc., Genzyme Corporation and other leading life science employers.
BioSpace.com is the leading, online resource for industry careers, news and resources. For more than 15 years, BioSpace has helped accelerate recruitment, communication and discovery among business and scientific leaders within the life sciences.
An onTargetjobs, Inc., company, BioSpace powers DeviceSpace.com, an information and recruitment resource for the medical device and diagnostics industries, as well as ClinicaSpace.com, a similar resource for clinical research markets.
Marketing Communications Manager