After 23andMe, Inc.'s Setback, Another Silicon Valley Startup Hopes To Advance Genomics

A Silicon Valley–based startup called BaseHealth is hoping to usher in the second wave of consumer-focused genomics with its online physician-managed platform known as Genophen. The development is a long time coming. The sequencing of the human genome “will revolutionize the diagnosis, prevention and treatment of most, if not all, human diseases,” declared Bill Clinton—in 2000! Since then, the cost of sequencing has plummeted, and the speed of genomic sequencing has accelerated tremendously.

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