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BioSpace Unveils 20th Anniversary Edition Of Biotech Bay™ Hotbed Campaign

10/19/2005 5:09:10 PM

NAPLES, FL, August 25, 2005 - BioSpace, the leading online information source for the biotechnology and pharmaceutical industries, unveiled this morning the 20th Anniversary Edition of the Biotech Bay™ Hotbed Campaign promoting the life science community for the San Francisco Bay Area.

2005 Biotech Bay Hotbed Map

2005 Biotech Bay Hotbed Homepage

Sponsored by Chiron Corporation and BayBio, Biotech Bay is a unique branding and awareness campaign that highlights the organizations constituting the dynamic bio-pharmaceutical industry of the Bay Area. Bioscience companies Nektar Therapeutics and Genencor International, service providers ProTrials Research and Quest Pharmaceutical Services, and law firm Finnegan, Henderson, Farabow, Garrett & Dunner, LLP are among the forty life science-related organizations featured in the campaign. The effort also features research institutes, non-profit organizations and universities within the Bay area.

"The BioSpace Map of the BayArea is an excellent resource to the community as well as a great resource to help build a company's brand awareness in the community," said Mary Napier, Managing Director of BayBio.

The campaign features the iconic Biotech Bay Map, created by BioSpace's professional artist, which displays the corporate logos and facilities of participating organizations. The map is further enhanced through the integration of many functional components, including a Biotech Bay Hotbed Homepage, on BioSpace's industry leading Website, Copies of the Biotech Bay Map are available through BioSpace.

"It is really quite amazing to look back on 20 years of biotechnology history in the Bay Area and consider the incredible growth and evolution of the industry," said Brian Vacanti, Division Manager of BioSpace. "As a company, we are happy to have been so involved in marketing and promoting the area and its key players since the industry's birth in the early 1980s."

About BioSpace

BioSpace is globally recognized as the leading provider of web-based resources and information to the life science industry. For over 20 years BioSpace has helped to accelerate communication and discovery among business and scientific leaders in the biopharmaceutical market. With a well-established site infrastructure and loyal online audience of over 1.5 million unique monthly visitors, offers an unparalleled distribution channel for recruitment, investment, product, event and other life science industry messages.

BioSpace, a Career Innovations company, is headquartered in Naples, FL.


Melissa Fodor
Marketing Manager

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